Thursday, 26 April 2007

An AdMan – Poacher turned Gamekeeper? – Not in a million years!

I never cease to be amazed at Advertising People and their chutzpah! Recently Interpublic CEO, Michael Roth, speaking at a AAAA Management Conference had something completely nonsensical to say about the current hot topic of accountability.

Among other things he praised Adlands currently fashionable mantra of 'Accountability'.

Which made me burst out laughing. Accountability and Advertising? – Ain't no such beast…never has been…never will be!

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